Built by someone who's run the accounts, not just pitched them.

Why Indoor Sports and Recreation

Most indoor sports and recreation facilities are run by operators who are excellent at the floor and stretched thin on everything else, including the social media that drives their next booking.

The niche is also underserved on social media relative to the revenue these facilities generate, especially in areas like cricket and other niche indoor sports. That gap makes a well-managed account a real differentiator, not a nice to have.

The Infinity Sports → Zak Sports Experience

Faiaz worked as Social Media Manager and Graphic Designer for Infinity Sports, an indoor sports facility in Toronto, Canada, remotely, from November 2024 to February 2025. The business was later acquired and rebranded as Zak Sports. Founder AI Chowdhury is a listed reference and contact.

This is direct, hands-on experience actually running an account in this exact niche, not a case study written from the outside.

Broader Experience

Prior work includes clients at AWISEE (Sweden) and AWWA International (Bangladesh), showing the same social media and content approach applied across different markets and business types, not just one niche in one country.

Why Axxention Exists

Axxention exists to take social media and growth off facility operators' plates and run it properly: strategy, content and growth, handled by someone who has actually managed accounts in this exact niche.

That's what Action, Attention, Ascension is built around, move first, earn the attention, build for a climb that compounds instead of a one-off spike.

Why Written and Visual Communication, Not Calls

Axxention doesn't cold call, and we don't sell over the phone. Every pitch is a written plan or a short video walkthrough instead.

That's not a marketing gimmick, it's a real working preference reflected in how the business runs day to day. Written and visual communication holds up better than a call: it can be reviewed on your own time, shared with a partner before deciding, and referenced later. If the work itself is posts, graphics and video, the pitch should look like that too.

Credentials